Nour Hammour Unveils Parisian Showroom: An Intimate Retail Experience
Nour Hammour, the French outerwear brand, has opened a new showroom near the Champs-Élysées, designed by Camille Vergnes. This space aims to recreate the intimate, home salon experience of its origins, focusing on personal connection rather than traditional retail. The brand, co-founded by Nour Hammour and Erin Webb in 2013, is known for its leather and shearling coats, favored by celebrities. The showroom offers a curated, social shopping experience, reflecting the brand's growth while maintaining its core values of reverence for outerwear.