When preparing for a European adventure, many travelers meticulously plan their itineraries, accommodations, and must-see sights. However, a crucial element often overlooked is appropriate attire. Travel expert Cameron Hewitt, a mentee of the renowned Rick Steves, offers insightful advice on how to dress for a trip to Europe without inadvertently appearing as an 'ugly tourist.' He champions practicality and comfort over ostentatious 'travel clothes' that tend to be overpriced and distinctly mark one as a visitor. Instead, Hewitt suggests that the best starting point for packing is often one's own closet, emphasizing the selection of versatile pieces that allow travelers to assimilate more naturally into the local environment.

Hewitt further elaborates on common fashion missteps observed in Europe, highlighting specific garments that might inadvertently signal a tourist. He advises against wearing T-shirts for everyday outings, as they are typically reserved for more casual activities like sleeping or hiking among Europeans. Similarly, shorts are generally considered less fashionable in many European settings, with longer, capri-style pants often preferred by men. While wearing shorts may not always be offensive, particularly in certain religious sites, it can make a traveler stand out. For footwear, Hewitt recommends bringing comfortable, already broken-in shoes to prevent discomfort during extensive walking. He also advocates for light packing, suggesting a minimal rotation of adaptable clothing items that can be easily washed, such as dark-colored, breathable fabrics that conceal stains and endure repeated wear. Efficient packing techniques, like the rolling method, can maximize suitcase space.

Ultimately, blending in during European travels extends beyond just clothing choices; it encompasses one's demeanor and confidence. Hewitt points out that even those adorned in the latest European trends can appear out of place if their attitude or mannerisms betray them as tourists. Therefore, his comprehensive advice centers on a holistic approach: selecting adaptable clothing, packing lightly, and, most importantly, carrying oneself with a sense of assurance. This combination, he believes, is far more effective in achieving a seamless travel experience than any specialized 'travel clothes' could ever be, fostering a deeper connection with the places visited.