In the world of luxury hospitality, water has transcended its basic role to become a centerpiece of high-end experiences. From Michelin-starred restaurants to five-star spas, establishments are increasingly recognizing the importance of offering premium water options. Beverage consultant Martin Riese highlights that water is not merely for hydration but also contributes significantly to overall well-being. Hotels and dining venues are now enhancing their offerings with carefully curated water menus and advanced filtration systems. This trend extends beyond mere consumption, as hotels incorporate water into various aspects of guest experiences, including spa treatments and themed cocktails.
Based in Los Angeles, Riese has played a pivotal role in developing water menus for several prestigious locations. His expertise ranges from designing menus at renowned eateries like Gwen to promoting sustainable water practices on Aruba. He emphasizes the critical impact of water's minerality and carbonation on gastronomy, particularly wine appreciation. Luxury hotels have responded by replacing bottled water with sophisticated dispensing systems, such as those found at Conrad New York Downtown, where each suite features a state-of-the-art filtration dispenser alongside branded steel bottles. These systems not only enhance the guest experience but also promote sustainability.
The integration of technology further elevates these offerings. Devices like the Kara dispensing system utilize cutting-edge desiccant technology to extract water from the air, providing fresh, filtered water directly to guests. Such innovations appeal not only to travelers but also to locals seeking quality hydration. ONA Water’s business development manager Mariena Cantwell notes the growing emphasis on the aesthetics of these units, which have evolved from bulky machines to sleek, touch-operated devices equipped with antimicrobial finishes post-pandemic. Beyond technological advancements, properties like Mandarin Oriental New York infuse cultural elements into their water offerings, drawing inspiration from Chinese philosophy for their cocktail menu.
H2O serves as an integral part of spa experiences worldwide. Hôtel Royal at Evian Resort showcases this through its newly renovated 18,000-square-foot Evian Spa, designed around the lifecycle of its famous mineral water. Guests can enjoy hydrotherapy circuits, plunge pools, and specialized treatments reflecting different phases of Evian's journey through the French Alps. Spa director Amanda Deloncle observes the rising trend of health and wellness centered around water usage, gaining traction globally thanks to influencers and media exposure. Stateside, spas like Kohler Waters Spa in Wisconsin integrate water into nearly every aspect of their facilities, featuring waterfalls, hydrotherapy treatments, and newly renovated saunas. Despite progress, education remains crucial, according to Nikki Miller of Kohler Waters Spa, who stresses the ongoing need to inform guests about hot and cold therapy benefits.
As the hospitality industry continues to innovate, water stands out as a key player in crafting memorable guest experiences. By combining technology, culture, and wellness, establishments redefine how water is perceived and utilized, setting new standards for luxury and sustainability. This evolution underscores a broader shift towards holistic approaches to guest satisfaction, where even the simplest elements hold immense potential when reimagined.